Tag Archives: mining

#Election2014: Of twitter, bad publicity and the north

It’s been an eye-poppingly strange election campaign. It’s had huge implications for public relations in New Zealand, mainly because of the cash for coverage and dirty politics scandals which engulfed the blogging landscape. Things aren’t ever going to be the … Continue reading

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The Trouble with ‘Toxic’

This was published as a guest column in Fairfax titles Northern News and The Bay Chronicle this week: The mining debate is being hijacked by an emotive and misleading slogan, argues Peter Heath of business communication firm Due North. Words … Continue reading

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Credibility missing in Northland mining debate

Last week I helped judge the Lions Young Ambassador Award hosted by the Opononi and Districts Lions Club. I was struck by the speech made by Samanatha Scahill, a 17-year old student at Kerikeri High School. This young lady, who … Continue reading

Posted in business, community, corporate communication, credibility, economy, environment, government, issues management, journalism, Northland, politics, pressure groups | | Leave a comment

There’s a creaking and a rumbling up north

Real plans to expand an oil refinery and an electricity network. Realised plans to turn Whangarei into this country’s first fully UFB-enabled city. Ambitious plans to create a $125 million data centre. Rumoured plans to lobby for a deepwater port … Continue reading

Posted in business, community, corporate communication, crisis communication, economy, government, internal comms, issues management, media, Northland, politics, pressure groups, science and technology, trends | | Leave a comment

Lessons from the rugby field

Crouch, touch, pause… ENGAGE!  For anyone not familiar with Rugby Union (I know, I know – but it’s the worldwide web) this is the four-stage procedure used to ensure that the delicate dance known as the scrum is started safely … Continue reading

Posted in business, corporate communication, government, issues management, marcomms, media, moral high ground, politics, reputation, spin | | Leave a comment