Tag Archives: customer service

Snatching delight from the jaws of disappointment

It’s a skill and an art, this PR business. And it’s often found in some of the unlikeliest and most unlovely locations. In my case this week it was in the darkened confines of an optometrist’s vision-testing room. I’ve got … Continue reading

Posted in apologies, brands, business, doing the right thing, PRos and PRats, reputation, social media, the human element | | Leave a comment