Category Archives: literature

Whither brevity?

You’d think the Twitter age, when the summation of universal truths must be compressed into 140 characters, might just signal a reduction in bureaucracy and complexity.    Seems not.  Canadian ‘think tanker’ David Brooks complains in a recent issue of the New … Continue reading

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Porkies and Profits

When will business learn that nice companies don’t tell porkies? When those porkies start impacting profits, perhaps? A consumer activist claims that Nike’s press releases and literature dealing with working conditions at its factories in Vietnam, China and Indonesia are misleading. … Continue reading

Posted in brands, business, corporate communication, doing the right thing, freedom of speech, government, lies, literature, marcomms | | Leave a comment