Category Archives: doing the right thing

Supermarket beats sick elderly gent. Then patronises the hell out of him

A case study in how not to manage an issue, enhance your reputation or communicate effectively in a crisis unfolded in Harare, Zimbabwe, this week. Details have gone viral and the story is sparking interest around the world thanks largely … Continue reading

Posted in apologies, brands, business, corporate communication, crisis communication, doing the right thing, issues management, PRos and PRats, reputation, spin | | 2 Comments

Could balance of NZ political power hang on a single word?

It’s always risky to call an election result in advance. So I’m going to resist the temptation. But, barring an extraordinary infusion of yet more pork, I find it hard to imagine how National are going to win Northland at the … Continue reading

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Showdown in the Basin

Who knew? Be warned: if you want to photograph anyone in front of Heritage New Zealand’s Kemp House you must first seek the permission of the property manager. This despite the fact that the building sits front and centre of … Continue reading

Posted in brands, doing the right thing, moral high ground, Northland, PRos and PRats, reputation, the human element | | Leave a comment

Mum, media luvvies over-react after boy, 12, not hit by car

‘Mum asked to pay up after son, 12, hit by car’ was New Zealand’s weightiest story yesterday, the headline screaming out from the front page of the NZ Herald. It wasn’t the biggest news du jour, of course – but … Continue reading

Posted in apologies, brands, business, citizen journalism, corporate communication, crisis communication, doing the right thing, issues management, journalism, marcomms, media, moral high ground, reputation, social media, spin, tofu PR, trends | | Leave a comment

Don’t write off the good guys, Bernard

Bernard Hickey is building a new media model in New Zealand. Called journalism.org.nz, its approach is described as ‘public interest journalism funded by the public’ Read more about it here. It sounds fascinating. I was disturbed by the disparaging references … Continue reading

Posted in business, citizen journalism, corporate communication, doing the right thing, journalism, media, PRos and PRats, spin, spokesmen, trends | | Leave a comment

From ‘villain’ to victim – Campbell shows the way

Back in the 80s, when press releases were sent by telex and ‘cc’ literally meant ‘carbon copy’ I was a wet-behind-the-ears junior account assistant at Spectrum, at that time a leading southern African PR consultancy headed by industry doyen George Foot. … Continue reading

Posted in apologies, corporate communication, crisis communication, doing the right thing, issues management, journalism, media, media training, moral high ground, spokesmen, the human element | | Leave a comment

Conspiracy or cock-up? You decide…

Happy New Year! Here’s to the next 12 months – I hope they bring us all health, happiness and hilarity. Speaking of hilarity, I’m still shaking my head in bemusement at the latest twist in the Hanover Finance/Mark and Amanda … Continue reading

Posted in apologies, business, context, crisis communication, doing the right thing, journalism, media, moral high ground, reputation, spin | | Leave a comment

Snatching delight from the jaws of disappointment

It’s a skill and an art, this PR business. And it’s often found in some of the unlikeliest and most unlovely locations. In my case this week it was in the darkened confines of an optometrist’s vision-testing room. I’ve got … Continue reading

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The perils of a good rorting

Greed is never a good look. Unless, of course, you subscribe to the Gordon Gekko view of life. But there is, I’ll concede, a very fine line between greed and – what shall we call it? – ‘maximising revenue’. This … Continue reading

Posted in brands, business, doing the right thing, economy, moral high ground, PRos and PRats, reputation, sport | | Leave a comment

The Art of Apology

OK, so I’m on record as saying that apologies are over-used in PR.  That they’re too frequently the staple recommendation of spineless ‘tofu traders’. And that, as a result, the exercise of public apology is becoming hollow and (literally) incredible. … Continue reading

Posted in apologies, corporate communication, crisis communication, doing the right thing, freedom of speech, media training, moral high ground, politics, spin, the human element, tofu PR | | Leave a comment